Students in Carleton’s Clayton H. Riddell Graduate Program in Political Management are fortunate to be receiving instruction from renowned political marketing scholar Jennifer Lees-Marshment. Lees-Marshment will be delivering four lectures at Carleton University through Oct. 10, 2013 about political marketing.
Lees-Marshment is an associate professor in political science at the University of Auckland in New Zealand. She researches the relationship between politicians, government and public opinion, mainly through the field of political marketing and political leadership. She is currently working on a new project to consider how public input through market research, consultation and deliberation can be integrated into political leadership.
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